As digital communication continues to evolve, WhatsApp has become a valuable tool for businesses seeking to establish direct connections with their customers. WhatsApp is not just another app, but one of the most important communications channels for customer engagement, WhatsApp marketing, and personalized interaction with over two billion users around the world. Businesses of all sizes must manage WhatsApp communication from the right platform, as customers now demand instant responses and uninterrupted support.
Platforms like Sendbird have found a sweet spot here, and hence, many companies are getting onto such platforms to build a strong presence on WhatsApp. It offers easy setup while allowing automating responses, bulk messages, and quick support features. And yet, while Sendbird is a very good entry point to reach for, it does not scale great at all use cases. There are other businesses that need more, especially when it comes to customization, integration, and advanced analytics, which Sendbird doesn’t necessarily provide.
Whether powered by better AI for chatbots, tighter CRM integration, or offering new flexibility in automation, there are alternatives that fill the void well. Our first recommendation? This is where Wappbiz comes to rescue with hosted automation, followed by extensive customization options and easy integrations.
To make your decision process easier, we will first outline Sendbird pros and cons before getting into the list of 10 awesome Sendbird alternatives for your business. Find out which solution suits your business objectives best and how it will help you better engage with customers on WhatsApp.
What is Sendbird?
In addition to other messaging channels, Sendbird also offers a WhatsApp API solution on top of its real-time communication platform. Sendbird places a high value on live customer support and user interaction for businesses, providing customizable features, full scaling capacity, and solid integration options.
Pros:
Real-Time Chats Oriented: Sendbird focuses on live customer support and is most inorganic with businesses that revolve around customer-centric approaches.
Highly Customizable: Sendbird provides the flexibility businesses need to adapt messaging experiences to focus on different areas of the business (e.g., healthcare, e-commerce, or support).
Widespread Integration Support: Ranging from CRM to support tools, Sendbird makes integrating and managing communication easier.
Cons:
Costly for Small Teams: The advanced features offered by Sendbird come at a price, and one may be well over the budget for small companies.
Advanced Setup for Novices: Given the number of customization options available in Sendbird, a moderate degree of technical skills is indeed necessary to achieve friendly implementation. This may frustrate nontechnical teams.
Sendbird is a complex yet highly competent option for businesses that provide live support or interact with customers. Sendbird may require its own dedicated technical team to thoroughly implement the platform. If your company needs more complex systems, consider other options.
Top 10 Best Sendbird Alternatives for WhatsApp Business API Solutions
1. Wappbiz
Wappbiz is a customizable, scalable access to the WhatsApp Business API, designed to assist businesses of all sizes in improving interaction with their customers. From personalized one-on-one messaging to bulk communications, Wappbiz provides tools that facilitate smoother and more meaningful interactions. Wappbiz serves as a powerful solution to all business needs, therefore making it equally capable of serving startups, growth stage firms, and even enterprises.
Pros:
Tailor-Made Chatbot Experience: Businesses can make customized chatbots with workflows that serve the unique needs of their customers, as offered by Wappbiz, making every interaction personal.
Robust Automation Capabilities: The automation capabilities of the platform enable businesses to automatically configure follow-ups, reminders, and notifications, ensuring timely communication without any manual intervention.
Smooth Integrations: Wappbiz integrates well with all CRMs, e-commerce tools, and other business tools to let WhatsApp functionality work right within the existing system you are already using.
Pricing: Wappbiz provides scalability alongside the growth of your business, with different plans adapted to all budgets.
Cons:
Complexity for New Users: Wappbiz offers a wide range of features that may require some time for new users to fully explore.
Basic Plans Limit Customization: The basic and intermediate plans only offer some of the more advanced customization options, preventing smaller businesses from utilizing all features without upgrading.
What Sets Wappbiz Apart?
Designed to build relationships with customers instead of communicating over WhatsApp, Wappbiz is a powerful tool that is challenging the boundaries of how businesses use WhatsApp—all without compromising on simplicity and accessibility. And here’s what makes Wappbiz different:
Effortless Engagement Using Automation: Wappbiz Passively Engages Customers; Automated Workflows Handle Follow-Ups And Reminders Behind The Scenes. This saves time for the business while keeping a warm, continuous connection with consumers.
Personalized Communication Hoping for a One-of-a-Kind Brand Experience: Utilize wappbiz to create chatbots and messaging flows in a way that embodies your brand, so customers receive relevant content and custom replies instead of generic responses.
Seamless and Integrated Operations: Wappbiz allows you to integrate with your CRM, eCommerce, or other management tools and create a holistic setup for carrying out WhatsApp campaigns alongside key business operations.
Easy To Use For Everyone: Wappbiz’s intuitive design enables anyone, from a tech-savvy individual to a beginner, to run WhatsApp campaigns, regardless of whether they are working solo or in a large team.
Flexible, scalable pricing: Wappbiz provides solutions that are both flexible and scalable, allowing businesses to grow with the platform. This makes it an excellent choice for both new companies just starting out and established firms managing high-volume campaigns.
Tools to Succeed: From simple tutorials that guide you step by step in using the tool to support from our team for faster results, Wappbiz offers all the resources you need to get the best possible use out of your WhatsApp marketing.
2. DoubleTick
DoubleTick is a WhatsApp API provider that helps businesses manage customer interactions, broadcast marketing messages, and automate such responses. DoubleTick integrates tools for automation, customer support, bulk messaging, and other features into a single window to simplify WhatsApp marketing for small to medium-sized businesses.
Pros:
Easy to Use: Doubletick has an easy-to-navigate interface that is perfect for businesses who are just starting out with WhatsApp marketing.
Automated responses: With the help of automated messages, DoubleTick enables businesses to provide real-time responses to customer queries, which enhances customer satisfaction.
Pocket-Friendly Pricing: DoubleTick offers a variety of affordable pricing plans, making it suitable for smaller businesses or those with limited budgets.
Essential Reporting Tools: Basic reporting tools help businesses monitor engagement metrics and the performance of campaigns.
Cons:
Limited Customization: The automation and chatbot customization options offered by Doubletick are basic, which may not be satisfactory for businesses looking for premium features.
Less Integration: DoubleTick lacks integration with widespread CRM apparatus and e-commerce stages, which may restrict businesses that want abuse-free performance across platforms.
Lacks Advanced Analytics: Doubletick Analytics & Reporting features are limited, which can affect data-driven marketing decisions.
DoubleTick is a basic tool for businesses that have recently started using WhatsApp marketing. It has standard functionality but is easy to access.
3. Wati
Wati is an easy-to-use WhatsApp Business API solution for small to medium-sized enterprises to manage customer interactions. Offering automation features, bulk messaging tools, and a drag-and-drop no-code chatbot builder, it is tailor-made for businesses looking to establish seamless communication.
Pros:
Easy to use: Wati is simple to navigate and has a user-friendly dashboard that caters to companies who are just starting their journey in WhatsApp marketing.
No-Code Chatbot Builder: Wati comes with a no-code chatbot builder, making it super easy for anyone to create and deploy chatbots.
Bulk Messaging: Wati allows businesses to send bulk messaging, sending multiple updates, offers, and notifications at once to customers.
Automated Replies: Wati uses automated replies, giving customers immediate responses, which in turn helps customer experience.
Cons:
Limited Customization: Although Wati is quite user-friendly, its chatbot and messaging customization options are more limited than other advanced solutions.
Pricing: Wati is too expensive for small businesses or startups, as it imposes additional fees for certain advanced features.
Limited Integrations: Although Wati integrates with some popular tools, its limited third-party integrations limit its flexibility for larger businesses with diverse software requirements.
4. AiSensy
Though it is a WhatsApp API solution, AiSensy is more about easing customer engagement and the sales funnel process for businesses that want lead conversion and customer dialogues. The platform’s design eliminates the need for technical expertise or unique skills, enabling businesses to quickly implement WhatsApp campaigns and automation.
Pros:
User-Friendly Dashboard: AiSensy has an easy-to-use dashboard that allows you to manage everything, from campaigns to customer interactions and responses, even without any prior knowledge of the software.
Effective Automation: Businesses can configure AiSensy automation tools to effectively handle repetitive customer queries and interact with leads, freeing up time for more important tasks.
Leads to opportunity: There are features in this people-centric platform customized for lead conversion like personalized messaging and customer follow-up, making it perfect.
Cons:
Few Customization Possibilities: AiSensy’s automation is useful for simple engagement, but advanced tools offer a deeper level of customization.
Higher Price for Premium Feature: AiSensy may become expensive as the business scale grows, requiring more robust functionality or increased message volume.
AiSensy is a free and simple tool that gives you access to the basic features required for businesses who are just starting using WhatsApp marketing.
5. Interakt
Interakt engrains the WhatsApp API with a built-in CRM and order management features, making it ideal for retail and e-commerce businesses. Businesses can manage customer interactions from WhatsApp with organized data and efficient order processes.
Pros:
Native CRM and Order Management: The native CRM and order management capabilities of Interakt make it a feasible choice for e-commerce brands looking for an all-in-one solution to store customer data as well as manage orders from the same platform.
Accessible for Start-ups: Interakt is an economically viable solution, offering competitive pricing that directly aligns with the needs of start-ups and small businesses seeking to enhance their customer support.
Automated Follow Up: We provide basic follow-ups, including order confirmations and other messages, to keep customers informed after their purchase.
Cons:
Restrained Advanced Automation: While useful for basic needs, Interakt’s automation capabilities are relatively less flexible compared to other platforms.
Limited Reporting Options: If you are a data-driven business seeking detailed insights on your campaigns, Interakt’s simple analytics may not be sufficient.
Interakt is a beneficial solution for small e-commerce businesses that want to combine customer support and order management across WhatsApp, but larger businesses may need an app with higher-level customization.
6. Twilio
Twilio is a global leader in cloud communication platforms, and their WhatsApp API makes Twilio a favorite, as it offers scaling and flexibility for any high-use enterprise or developer team that needs advanced features with better customization.
Pros:
Highly customizable: The Twilio API is widely customizable, allowing for a significant level of detail in customization, enabling businesses to build solutions specifically tailored to their needs.
Scalable Messaging for High Volume: Twilio supports large volumes of messages due to its robust architecture.
Comprehensive Integration Options: Twilio offers a lot of flexibility and integrates with many CRMs, business tools, and platforms.
Cons:
Dependence on Developers: With its API, Twilio is geared toward those with a technical knowledge base and may not be great for businesses without developer support.
Pricing: Despite its transparency, this approach is not without its limitations. Twillio’s pricing model is usage-based, and while there’s a fair bit of predictability here, it can be difficult for businesses who have highly variable message volumes to contain costs in the long run.
Twilio is an ideal pick for pretty much any enterprise wanting a robust yet flexible solution that can work and integrate with complicated systems, though it might be a little challenging to maneuver if you are looking for a simple user experience like a non-tech team.
7. Gupshup
Gupshup is an omnichannel communication solution that offers the WhatsApp API as one of its core services. Gupshup has extensive experience in multi-channel messaging and can assist you in creating your own chatbot to engage with customers across various channels.
Pros:
Omnichannel Messaging Capabilities: Gupshup supports multiple platforms, such as SMS, Facebook Messenger, and WhatsApp, providing businesses with a unified communication strategy.
Advanced Bot Builder: Gupshup’s chatbot builder is fully customizable, which means a bot that can be built for engaging customers and not just answering questions.
Enterprise-scale Scalability: Gupshup, with its strong infrastructure, is the perfect SMS gateway for larger organizations to manage their high-volume messaging.
Cons:
Expensive premium functionalities: Gupshup has some additional features that can be considered advanced, but companies that require them might find its price a little on the expensive side.
Complicated for Newbies: Gupshup is feature-rich; however, it may come out as too complicated for businesses without a separate technical team.
Gupshup is best for businesses that want to centralize customer conversations through multiple channels, but with its complex pricing, smaller companies will find it too expensive.
8. DelightChat
DelightChat is an inexpensive WhatsApp API provider for e-commerce businesses that want to ease customer communication and support. DelightChat also has features that make it easier for you to track orders, answer customer inquiries, and provide support.
Pros:
E-Commerce Focused: The features of DelightChat map support an e-commerce workflow, including order updates, customer support, tracking, etc.
User-friendly: With an easy and intuitive interface, DelightChat is made for small teams and startups also.
Affordable Pricing Plans for Small Businesses: With the price plans, DelightChat becomes a good choice for small businesses or e-commerce startups.
Cons:
Restricted Advanced Customization: Smaller platforms like DelightChat can be less feature-rich when it comes to advanced customization options.
E-commerce Centric: DawdleChat, compared to other conversation tools, can be of little use for businesses outside e-commerce.
DelightChat is a no-brainer for small e-commerce businesses who just need easy-to-use, cheap WhatsApp support but is limited in its flexibility for other use cases.
9. Zoko
Zoko is an e-commerce-specific WhatsApp API platform, providing customer communication, tracking orders, and messaging for businesses on WhatsApp. Zoko is much favored by online retail stores because of its strong sales-driven features.
Pros:
E-commerce integration: Zoko integrates directly with Shopify and other e-commerce platforms to easily assist you with order management and support.
Detailed Analytics: Zoko offers analytics with insights to track campaign performance and leverage engagement strategies.
User-friendly Interface: Zoko is an intuitive platform that businesses with little to no technical knowledge should find easy to navigate.
Cons:
Ideal for E-commerce: Only Zoko’s limited e-commerce features make it less useful for businesses outside of retail.
Costly to Scale: For businesses demanding more messages, Zoko’s cost structure can be a limitation.
If you are an e-commerce business looking to improve order notifications and customer communication on WhatsApp, Zoko is a fantastic choice.
10. Bitespeed
Bitespeed also offers a WhatsApp API that helps manage orders and recover abandoned carts specifically for e-commerce. Its tools will help online stores boost sales via WhatsApp.
Pros:
Abandoned cart recovery messages: It helps online stores recover lost sales, resulting in revenue increases.
Order tracking and updates: Bitespeed offers smooth tracking and updates of orders. This leads to a high level of customer satisfaction.
Affordable for small e-commerce: The pricing of Bitespeed is suitable for small and mid-sized online retailers.
Cons
Primarily focused on e-commerce: Bitespeed accommodates only e-commerce, which means that businesses in other sectors of the economy cannot benefit from the platform.
Basic automation: The range of automation features in Bitespeed is inferior to more advanced platforms. Bitespeed is a good choice for small e-commerce companies that wish to increase conversions and utilize WhatsApp for full order management.
Conclusion
In conclusion, with today’s scenario and the increasing expectations of the customer for fast and personal interactions, choosing the right WhatsApp API platform is important. Although businesses can rely on Sendbird for a solid and simple start to WhatsApp marketing, it is not the only option. Each company has its specifics, the need for automation, specific analytics data, or e-commerce capabilities. The right decision can help a brand not only meet but exceed the expectations of its customers on WhatsApp.
Your choice will define the type of experience they will get when communicating with your brand. Wappbiz allows bringing this high level of efficiency, personalization, and integration, making every interaction meaningful and professional.
So, when you choose the next total platform, consider the following alternative platforms: Wappbiz can give customers more reason to come back for fresh market claims.
FAQs
What is Sendbird’s top alternative?
The best Sendbird alternative for you will depend on your needs. Wappbiz has the flexibility to be automated and customized in ways that allow for CRM integration and a variety of business needs all at an affordable price.
What are official WhatsApp partners?
WhatsApp partners are providers who have been approved by WhatsApp to offer the business API and therefore are considered official. They enable companies to communicate with customers over WhatsApp in a secure and reliable manner.
Which is more affordable for small businesses that are just starting with WhatsApp marketing?
Platforms such as Wappbiz provide flexible and tiered pricing plans, which are ideal for small businesses that want to get started without a high upfront investment.
How do I choose the best WhatsApp business API partner?
When seeking an ideal partner, factors such as integration ability, pricing, scaling capacity, automation tools, and consumer assistance shall be taken into consideration to fit the right platform in line with your commercial enterprise necessities and targets.
How long does it take to get set up with the WhatsApp Business API through a partner?
The time required to set up the WhatsApp Business API typically ranges from one day to two days depending on the partner and includes aspects like account verification, documentation, and initial setup. But in the case of Wappbiz, our official team reviews it and approves it within 10 minutes.
How can customer engagement through WhatsApp be increased?
Select a portal that can provide you with all the advanced chatbot customization and automation tools that create a personalized customer experience and keep them interacting for long, just like Wappbiz.
Author
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With over 14 years of experience, Ghanshyam Sharma leads Augment Works, specializing in Augmented Reality (AR), Virtual Reality (VR), and the Metaverse. A WhatsApp marketing expert, he also oversees content marketing strategies, aligning technology with business goals to drive growth and innovation.
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